Meet Ashley Lauren

I love fashion, beautiful
pieces crafted out of rich
and luxurious fabrics.

I find inspiration all around me. I especially love traveling and learning about new cultures and fashions. I design dresses for the confident, modern-day woman by combining classic silhouettes with luxurious fabrics and details that will enhance her figure. It is those details in the dress that really make a woman stand out when she makes an entrance.

You never know 'til
you try it on!

If you've met me at a trunk show or in my showroom you know I use this saying all the time. These words were said to me many times by my great Aunt. They ring true to me, not only with fashion and dresses but also with life. I think about this when I am traveling, trying new foods or designing a new silhouette. I also had this saying made into neon art and it is hanging in my home.

National Dress Day is March 6th. Celebrate with me!

I founded National Dress Day as a way to relive and celebrate dress memories. I have fond memories of wearing dresses and I realized that dresses hold such powerful emotions for women. To me, National Dress Day is about empowering women to celebrate our femininity and to cherish our dearest dress memories.